Apr 25, 2025
🎧 Investing In Secondary Canadian Markets | Real
Estate Investing Canada | Alberta
Real Estate Investing Morning
Show – Hosted by Wayne & Gabby Hillier
In today’s episode, full-time investors and coaches Wayne and Gabby Hillier break down the real meaning of secondary markets in Canadian real estate — and why most investors are actually referring to tertiary markets without knowing it.
They explore how to choose a smaller city or town to invest in, what risks you should be aware of, and why strong cash flow alone isn’t enough. Whether you’re eyeing a place like Red Deer or Moncton, this episode gives you the framework to make smarter, data-driven decisions when investing outside major urban centers.
No winners in today’s Deal Lab ticket giveaway, but you’ll have another shot tomorrow! Tune in live and guess the featured Edmonton neighbourhood for a chance to win.
🧠 What You'll Learn in This Episode:
The true definition of secondary, tertiary, and rural markets in Canada
How to evaluate small cities and towns for cash flow and long-term stability
Economic anchors, vacancy rates, tenant profile and population trends to look for
Why local market knowledge beats big wallets
The major risks of investing in tertiary markets (and how to mitigate them)
How a past Deal Lab attendee bought a real property from the game — and is closing on it this week
This episode is packed with practical real estate investing advice, Alberta landlord education, and tips for building a resilient portfolio in overlooked markets.
📢 Edmonton Real Estate Investing Deal Lab –
May 3, 2025
📍 Creative Hive, Edmonton, Alberta
🎟️ Register Now
🎉 Use code REIMORNINGSHOW for 25% OFF
Our Deal Lab workshop
will help you:
✔️ Analyze real Edmonton deals on-site
✔️ Compete in Deal Lab Games, our live offer-writing
experience
✔️ Learn how to evaluate properties like a pro
✔️ Network with JV partners and investors who are doing deals
now
🎙️ Be sure to listen live daily for your chance to win a free ticket!
👥 About Your Hosts
Wayne & Gabby Hillier are full-time real estate investors and coaches based in Edmonton, Alberta, Canada. Through their REI Masters Mentorship Program, they help Canadians build long-term wealth using rental properties, BRRRRs, flips, joint ventures, and creative real estate strategies.
🎙️ New episodes every weekday morning featuring real stories, coaching moments, and tactical investing advice.
💡 Resources & Contact
Learn about our
Mentorship Program: www.reimasters.ca
Bookkeeping & tax help: www.finngo.com/rei
Submit a question: info@reimorningshow.com
🤝 Thanks to Our Sponsors
🏠 Krystal Kromm – Red Deer
Investor-Focused Realtor
📞 (587) 377-8584
🔗 Facebook
🏢 Calvin Realty – Edmonton
Investor-Focused Realtor Team
🌐 calvinrealty.ca
🔗 Facebook
📊 Finngo Bookkeeping & Tax –
Investor-Focused Accounting Firm
🌐 www.finngo.com/rei
🔗 Facebook
💼 Kirkwood & Brennan Mortgage Group –
Investor-Focused Brokers
🌐 www.kbmortgages.ca
📧 keaton@kbmortgages.ca
🔗 Facebook